Clik here to view.
Win Customers by Targeting the Decision Journey on Multiple Channels
This is going to sound crazy, but… from the moment I first set eyes on you I haven’t been able to stop thinking about you. —Leigh Fallon, Carrier of the Mark Whether or not you believe in love at...
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7 Most Valuable Content Types for B2B & B2C Marketers
e-book reader via Wikipedia A few years ago, you might often hear people saying that "content is king" whether or not they truly understood what that meant. I talked to a friend the other day and he...
View ArticleBenefits of Sharing Behind The Scene Operations
Leica released a beautiful video about two months ago that walks us through how more than 100 different parts come together to create a killer camera lens. Take a look: Leica also shared why they made...
View ArticleClik here to view.
How Online Content Ads Hurt Your Brand
Let’s take a look at a few examples first how your ads on content pages can hurt your brand. Toyota Ad v.s. Teacher Hit by Car News coffee ads v.s. health concern over coffee Groupon "Boom" Ad v.s....
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What to do with expired content?
Samsung 404 Page after Requesting for a contest page In one of my recent site audit projects, I found one of the broken links to be a Samsung online contest. This contest has ended and now what?...
View ArticleClik here to view.
Win Customers by Targeting the Decision Journey on Multiple Channels
This is going to sound crazy, but… from the moment I first set eyes on you I haven’t been able to stop thinking about you. —Leigh Fallon, Carrier of the Mark Whether or not you believe in love at...
View ArticleClik here to view.
How To Get Consumers Talking About You
When consumers talk about your company, they’re sharing personal experience with friends and those they don’t know. That could have a positive or negative impact on your business. First of all, it’s...
View ArticleClik here to view.
7 Most Valuable Content Types for B2B & B2C Marketers
e-book reader via Wikipedia A few years ago, you might often hear people saying that "content is king" whether or not they truly understood what that meant. I talked to a friend the other day and he...
View ArticleBenefits of Sharing Behind The Scene Operations
Leica released a beautiful video about two months ago that walks us through how more than 100 different parts come together to create a killer camera lens. Take a look: Leica also shared why they made...
View ArticleClik here to view.
How Online Content Ads Hurt Your Brand
Let’s take a look at a few examples first how your ads on content pages can hurt your brand. Toyota Ad v.s. Teacher Hit by Car News coffee ads v.s. health concern over coffee Groupon "Boom" Ad v.s....
View ArticleClik here to view.
What to do with expired content?
Samsung 404 Page after Requesting for a contest page In one of my recent site audit projects, I found one of the broken links to be a Samsung online contest. This contest has ended and now what?...
View ArticleBenefits of Sharing Behind The Scene Operations
Leica released a beautiful video about two months ago that walks us through how more than 100 different parts come together to create a killer camera lens. Take a look: Leica also shared why they made...
View ArticleClik here to view.
Win Customers by Targeting the Decision Journey on Multiple Channels
This is going to sound crazy, but… from the moment I first set eyes on you I haven’t been able to stop thinking about you. —Leigh Fallon, Carrier of the Mark Whether or not you believe in love at...
View ArticleClik here to view.
How To Get Consumers Talking About You
When consumers talk about your company, they’re sharing personal experience with friends and those they don’t know. That could have a positive or negative impact on your business. First of all, it’s...
View ArticleClik here to view.
How to Get High Ranking on Google and Nothing Else
I’m very surprised to see in the past few years that many people conduct search engine optimization (SEO) as if they could outsmart tech giants like Google who have top-notch scientists in the world....
View ArticleClik here to view.
7 Most Valuable Content Types for B2B & B2C Marketers
e-book reader via Wikipedia A few years ago, you might often hear people saying that "content is king" whether or not they truly understood what that meant. I talked to a friend the other day and he...
View ArticleClik here to view.
How Online Content Ads Hurt Your Brand
Let’s take a look at a few examples first how your ads on content pages can hurt your brand. Toyota Ad v.s. Teacher Hit by Car News coffee ads v.s. health concern over coffee Groupon "Boom" Ad v.s....
View ArticleWebsite content environment matters
Photo Credit: Chris Willis Different content environments generates different consumer perceptions and responsiveness to the content and advertisers. A recent research A Sense of Place: Why...
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The online contest is over; now what? Online contest content strategies
Samsung 404 Page after Requesting for a contest page In one of my recent site audit projects, I found one of broken links to be a Samsung online contest. This contest has ended and now what? Samsung...
View Article
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